Charlotte Ranked #7 for Young Professionals

Posted January 27th, 2009 by Lindsey Reminga

Charlotte Chamber of Commerce’s young professionals group, Engage Charlotte, recently had a discussion with The Charlotte Business Journal to determine why Charlotte ranks as the seventh-most-desirable market for young adults 18 to 34 years old among the country’s largest metro areas.  

The discussion includes the facts of Charlotte’s small business success, and our entrepreneurial spirit for innovation and growth. It’s a longer read, but gives great insight into Charlotte’s stride to the top! My favorite quote from the reading:

“Today consumers have more choices for products and services. In fact, nearly 50% of product sales are coming form products and services that are less than 2 years old. This requires companies to be continuously innovating and bringing new products to market. Does this innovation come from within a company or should a company look outside for innovation? Bringing new products and services to the market is about risk and reward. The costs can significant and therefore the rewards need to justify the investment. Innovation also needs to have a positive impact on brand, customer retention, and market share. The impact of not innovating could be detrimental.Once a company understands the importance of innovation, then they need to figure out how to innovate. Companies also need create a culture where innovation flourishes. A culture where risk is allowed. A culture where failure is not only acceptable, it is encouraged.”

To read the full discussion, visit the Charlotte Chamber’s website

To read the full article, visit the Charlotte Business Journal’s website